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Articles about Versus Inflated Opens

Expert guidance, proven playbooks, and field tested insights on versus inflated opens from the Proven ROI team.

1 article published

True Open Rate in 2026 How to Spot and Fix Inflated Opens

In 2026, many email opens look higher than they really are because some are counted automatically. A true open rate focuses on real people reading, so you can judge what is working and what is not.

September 14, 2026

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