Paid Media and SEO Austin
Proven ROI runs full service paid media and SEO strategy in Austin, Texas as one integrated program. Google Ads, paid social, organic search, and AI answer visibility share one strategy, one keyword map, and one revenue report in HubSpot, so budget moves to whichever channel produces customers at the lowest cost. Proven ROI is a HubSpot Gold Partner headquartered in Austin, TX 78758, serving more than 500 organizations with a 97 percent client retention rate.
Paid media and SEO that share one strategy
Google Ads, paid social, organic search, and AI visibility run as one program, with budget moving to whichever channel produces customers at the lowest cost.
Full service search strategy
Paid and organic fight each other when separate vendors run them
Most Austin businesses split search between vendors: a PPC firm runs the ads, an SEO firm works on rankings, and neither sees what the other is doing. The result is predictable. Ads pay for clicks the organic listings already earn, keyword data sits in silos, and when a CFO asks what search returned as a whole, nobody can answer. Proven ROI runs paid media and SEO as one program instead.
Integration is not a bundle discount. It is one keyword map shared by both channels, so ads cover the terms organic has not won yet and back off the terms it has. It is search query data from Google Ads feeding the SEO content plan within days instead of never. It is landing pages built once and tested by paid traffic before organic effort is committed. And it is one report in HubSpot showing what every dollar, paid or organic, produced in pipeline and revenue.
The program covers the full search landscape as it exists now: Google Ads and paid social for immediate demand, technical SEO and content for compounding organic growth, and answer engine optimization so your brand appears when buyers ask ChatGPT, Gemini, and Perplexity who to hire, verified across six AI platforms with our Proven Cite tracking.
We run it all from our Austin headquarters for local service businesses, B2B companies, and stores across the metro, from Round Rock and Cedar Park to Georgetown. If your paid and organic budgets have never been in the same meeting, that meeting is where growth usually starts.
Why Austin companies run paid and organic with one team
- One keyword map across paid and organic
- Ad spend backs off terms organic already wins
- Search query data feeds the content plan
- Landing pages tested by paid before organic scales
- One revenue report across every channel
- Headquartered in Austin, TX 78758
500+
Organizations
97%
Client retention
$345M+
Revenue influenced
6
AI platforms tracked
Built for accountability
One number for what search returned
When paid and organic share one HubSpot report, budget decisions get simple: fund the channel and the keyword producing customers at the lowest cost, and cut what is not.
- Blended cost per acquisition reporting
- Budget shifted monthly to what wins
- Transparent work logs every month
- No long term lock in contracts
Our differentiators
What makes our full service search strategy different
Four commitments that shape every integrated engagement.
One strategy, two channels
Paid and organic are planned from the same keyword and intent research, so the channels reinforce each other instead of competing for the same click.
Data flows both ways
Google Ads search queries reveal what buyers actually type, feeding the SEO plan. Organic rankings tell paid where to stop spending.
AI visibility included
Answer engine optimization runs inside the program, so your brand shows up when buyers ask AI assistants who to hire, tracked with Proven Cite.
Blended revenue attribution
HubSpot connects every click, paid or organic, to pipeline and closed revenue, so the whole program is judged by one number.
How the integrated engagement works
How the integrated engagement works
A clear sequence from audit to a self funding search program.
Audit both channels
Ad account health, organic baselines, keyword overlap, wasted spend, and AI visibility, benchmarked against Austin competitors.
Build one keyword map
Every valuable query assigned to paid, organic, or both, with a forecast for blended cost per acquisition.
Launch paid, fix organic
Ads capture demand immediately while technical SEO and content work builds the compounding channel.
Shift budget to winners
As organic wins terms, ad spend moves to new opportunities instead of paying for clicks you already earn.
Report one number
Monthly blended reporting on pipeline and revenue by channel, keyword, and page in HubSpot.
Full service search
Everything the program covers
Six workstreams run as one integrated search strategy.
Google Ads management
Search, Performance Max, and remarketing with negative keyword discipline and revenue tracking.
Paid social
Meta and LinkedIn campaigns for demand generation, retargeting, and audience building.
Technical and content SEO
Site health, content mapped to buyer intent, and authority building that compounds.
AI answer visibility
Answer engine optimization that earns citations in ChatGPT, Gemini, and Perplexity.
Landing page optimization
Pages built and tested with paid traffic, then reused as organic assets.
Blended attribution
One HubSpot report connecting every channel to pipeline and closed revenue.
FAQ
Frequently asked questions
It is one program where Google Ads, paid social, organic search, and AI answer visibility share a single strategy, keyword map, and revenue report. Proven ROI, headquartered in Austin, TX 78758, plans both channels from the same research, moves budget to whichever produces customers at the lowest cost, and reports the blended result in HubSpot.
Because the channels share data and territory. Ad search queries reveal what buyers actually type, which should feed the SEO plan. Organic rankings show where ad spend is wasted on clicks you already earn. Separate vendors never share that data, so the channels compete. One team makes them reinforce each other and answers for one blended number.
Usually both, in different roles. Paid media captures demand this week and produces search query data that sharpens the whole strategy. SEO compounds over months into your lowest cost channel. The right split depends on margins, competition, and how fast you need pipeline, which is exactly what the audit determines before budget is committed.
Management fees at Proven ROI typically range from 3,000 to 15,000 dollars per month depending on scope, plus your ad budget, which most Austin clients set between 3,000 and 50,000 dollars per month. The audit sizes both numbers against a blended cost per acquisition target before anything is committed.
With one keyword map reviewed monthly. When a term reaches strong stable organic rankings, branded and duplicate coverage gets pulled back, and that budget moves to terms organic has not won yet. This overlap discipline alone often pays for the management fee, and it only happens when one team sees both channels.
Yes. Buyers increasingly ask ChatGPT, Gemini, and Perplexity who to hire, and those answers come from organic authority, not ads. Answer engine optimization runs inside every integrated program, with citations tracked across six AI platforms by the Proven Cite system, so search strategy covers where search is going, not just where it has been.
Paid campaigns produce data and leads within the first two to four weeks. Organic improvements typically build over three to six months, and AI citations can appear in four to eight weeks for well structured content. The blended report shows progress on all three from the first month, measured against baselines set in week one.
Yes, and you keep ownership of everything. Proven ROI audits your existing Google Ads account and organic position first, preserves what is working, and documents what changes and why. Transitions are staged so performance holds while the integrated program takes shape.
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