Automotive
What results did Proven ROI achieve for Austin Home Loans?
Proven ROI helped Austin Home Loans achieve 85% more qualified leads, 200% organic traffic growth, <24hrs lead response time, 4.2x website conversion rate within 3 months to launch, 6 months to full results. Services delivered included Website Redesign, CRM Strategy, SEO, Marketing Automation. Austin Home Loans operates in the Mortgage / Real Estate industry.
Mortgage / Real Estate3 months to launch, 6 months to full results
Austin Home Loans Website Redesign
Austin Home Loans is a leading mortgage company serving homebuyers across Central Texas. They partnered with Proven ROI to redesign their digital presence, implement a modern CRM strategy, and increase qualified lead generation in a competitive mortgage market.
85%
More Qualified Leads
Qualified lead volume increased from 40 to 74 per month in Q1
200%
Organic Traffic Growth
Monthly organic sessions grew from 1,200 to 3,600 in 6 months
<24hrs
Lead Response Time
Reduced from 5 day average to under 24 hours via automated routing
4.2x
Website Conversion Rate
Conversion rate improved from 1.1% to 4.6% on key landing pages
The Challenge
What They Were Facing
Austin Home Loans was losing leads to competitors with more modern websites and faster response times. Their existing site was dated, lacked trust signals, and had no integration with their loan origination system. Loan officers were manually tracking leads in spreadsheets, causing delays and lost opportunities.
The Solution
How We Helped
We built a conversion optimized website with mortgage calculators, pre qualification forms, and instant lead routing to loan officers through HubSpot. The site was designed with trust-building elements including client testimonials, loan officer profiles, and educational content. We implemented SEO targeting high intent mortgage keywords and created automated nurture sequences for leads at different stages of the home buying journey.
The Results
Measurable Impact
Austin Home Loans saw an 85% increase in qualified lead generation within the first quarter. Their average lead to application time decreased from 5 days to under 24 hours through automated routing and follow up. Organic traffic from SEO grew 200% within 6 months, reducing their dependence on paid lead sources.
Services Delivered
Website RedesignCRM StrategySEOMarketing Automation
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