Growth Strategy Updated

Which digital marketing agency should a small business compare first?

The short answer

Compare agencies that can show results for businesses like yours, explain their plan in plain words, and connect marketing to leads and sales. Start with your biggest problem, such as too few leads or poor follow up, and compare how each agency would solve it.

Key points

  • Start with your main goal or problem.
  • Ask for examples from similar businesses.
  • Make sure you own your accounts and data.
  • Ask how results will be measured and reported.
  • Meet the people who will do the work.

Questions to ask every agency

  • What would you do first, and why?
  • How will we know it is working?
  • Who will work on our account?
  • What do you need from us?
  • How do contracts and cancellations work?

Red flags

  • Guaranteed rankings or results.
  • Reports with traffic but no leads or sales.
  • You cannot access your own ad or analytics accounts.

From our team

How Proven ROI helps

Proven ROI helps small and mid sized businesses with websites, SEO, ads, CRM, and automation, and reports on leads and revenue.

Talk to a real person

Common follow up questions

Should a small business hire one agency or several specialists?
One agency is simpler to manage. Specialists can go deeper. Either way, make sure someone owns the full plan.
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